Model 1: Online Discussion List

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  Human Resources /Skills Required Expenses Sustainability Scalability Pros/Cons
Design/Setup

Relatively low. Install discussion list software

Host server, discussion list software (shareware available)

Very little change to initial setup required over time, occa-sional software upgrade

Can accom-modate large number of subscribers, depends on server space, line speed

Inexpensive and relatively simple to use

Maintenance

Moderator/list manager to manage subscriptions, monitor list for topic relevance, maintain archives

Server, line costs

Depends on availability of list moderator and server

Limit to reasonable number of list members, otherwise members and server can become overloaded with messages

Very low maintenance requirements

Security

Software can validate email addresses of new members

None

List moderator can monitor topics and remove disruptive members

Moderation becomes more difficult with more messages received

List may be open to subscription by anyone with valid email address, or "closed", i.e., all new subscriptions must be approved by the moderator

Content

All information contributed by list members

None

Depends on members' active interest in topics of the list

Archives require some sorting into threads for better retrievability of specific topics

Difficult to find specific topics in archives, even if searchable by keywords (many redundant messages).

Marketing

Post list address on Internet, in newsletters and other publications, mention at conferences

None or very low

If content of interest to potential audience, list will have regular subscribers and attract new ones easily

Moderator and/or members can publicize list existence to as wide an audience as they wish

Members often have problems subscribing. An online form on the Internet makes subscription easier

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